Neweb / Alternatives / Shopify

Best Shopify alternatives in India (2026)

Shopify is the best checkout in the business and the most expensive way to run a small Indian store. These are the options sellers actually switch to, with the trade-offs spelled out.

Sellers rarely leave Shopify because the product is bad. They leave because the maths stops working at Indian order values. Basic Shopify costs roughly ₹1,994 a month billed yearly (about ₹2,420 month to month) as of October 2026, the domain is extra, and on the lower plans there is an additional transaction fee when you use an Indian gateway such as Razorpay or PhonePe instead of Shopify Payments. A Jaipur seller doing forty orders a month at ₹600 each is paying a meaningful slice of margin before shipping is even counted; our payment gateway comparison shows what those fees look like.

The second complaint is that everything Indian is an app. UPI checkout, cash on delivery with a confirmation step, GST-compliant invoices with HSN codes, Shiprocket or Delhivery labels: all of it works, but each piece is a separate install, often with its own monthly fee, and the admin panel fills up quickly. A free GST invoice generator covers the invoicing part for low volumes, but not inside the Shopify checkout. Shopify bills in INR and issues a tax invoice, so GST itself is not the problem; the stacking cost is.

The list below ranks alternatives for a typical Indian product seller. We have placed Neweb fifth, because Neweb is built for service businesses and small catalogues rather than a 500-SKU store, and we say plainly where each option beats it.

Wix vs ShopifyShopify vs DukaanWordPress vs ShopifyShopify vs WooCommerceAll alternatives
Ranked

The 7 best Shopify alternatives, ranked.

01

WooCommerce on WordPress

Who it is for: Sellers with 50 to 5,000 products who want Indian checkout logic, GST invoices and shipping labels without per-feature subscriptions.

Plugin is free; Indian hosting roughly ₹149–₹299/mo on long prepay plus a domain at ₹699–₹999/yr (approx.); paid plugins optional.

Pros

  • Razorpay, PayU, Cashfree and PhonePe plugins give full UPI, cards, EMI and COD
  • GST invoice and Shiprocket or Delhivery plugins cover the Indian fulfilment stack
  • No platform transaction fee; you keep the margin Shopify charges

Cons

  • Updates, backups and security are your responsibility
  • Speed depends on your host and theme choices
  • Checkout customisation needs a developer or a paid extension
02

Dukaan

Who it is for: Instagram and WhatsApp sellers who want a mobile-first store with UPI and COD live today and do not need a complex brand site.

Roughly ₹552/mo billed yearly plus gateway fees (approx.); custom domain is a paid add-on; plan names change often, confirm current terms.

Pros

  • UPI checkout and COD work out of the box
  • GST-ready invoices and Indian courier partners built in
  • Setup from a phone in under an hour

Cons

  • Weak content and service pages; it is a store, not a website
  • Limited design control compared with Shopify themes
  • Smaller app ecosystem for advanced needs
03

Instamojo

Who it is for: Solo sellers and creators who want payment links, a simple storefront and payouts in one Indian account.

Free store tier with per-transaction fees; paid plans roughly ₹300–₹800/mo billed yearly (approx., confirm on the Instamojo site).

Pros

  • Payments and store in one Indian product with INR billing
  • Payment links work for WhatsApp selling without a store
  • GST invoice for your subscription

Cons

  • Transaction fees on the free tier add up at volume
  • Storefront design is basic
  • Fewer integrations than Shopify or WooCommerce
04

Wix eCommerce

Who it is for: Boutiques and gift shops that want a prettier brand site around a small catalogue and are fine paying a builder price.

Selling plans start noticeably above the ~₹1,000–₹1,350/mo Light tier (approx.); free domain year one on annual plans; INR billing for Indian accounts.

Pros

  • Better page design freedom than Shopify themes
  • Razorpay or PayU style gateway integrations for India
  • Bookings, menus and blog on the same site

Cons

  • Checkout and inventory are weaker than Shopify
  • No full-site export if you leave
  • Price lands close to Basic Shopify once you add apps
05

Neweb

Who it is for: Service businesses and shops with a small catalogue that mostly need to be found on Google, take UPI and WhatsApp orders, and stop paying ₹2,000 a month for a site.

₹249/mo Starter, ₹1,299/mo Growth; free .in or .com domain, hosting, SSL, Google Business setup; GST invoice and UPI billing.

Pros

  • Flat rupee price, domain included every year
  • Google Business Profile and weekly SEO tuning handled for you
  • UPI QR and WhatsApp ordering suit low-volume sellers

Cons

  • Not built for large catalogues or complex inventory
  • No equivalent of the Shopify app store
  • Advanced checkout flows belong on WooCommerce or Shopify
06

Hostinger Website Builder

Who it is for: Budget-first sellers with a handful of products who want hosting and a simple store on one cheap bill.

Roughly ₹149–₹299/mo on a long prepay, renewal higher (approx.); free domain year one on yearly plans; INR billing with GST invoice.

Pros

  • Cheapest realistic option with a built-in store
  • India data centre and LiteSpeed speed
  • Can switch to WooCommerce hosting on the same account later

Cons

  • Store features are basic; limited variants and shipping rules
  • Indian gateway support is narrower than Shopify
  • Chat-only support
07

Zoho Commerce

Who it is for: Businesses already running Zoho Books or Inventory that want orders, stock and GST accounting in one ecosystem.

Roughly ₹1,000–₹2,500/mo depending on tier (approx., confirm on the Zoho site); INR billing with GST invoice; domain extra.

Pros

  • Indian company with India support hours
  • Native link to Zoho Books for GST returns and inventory
  • Razorpay and PayU style gateways supported

Cons

  • Templates lag behind Shopify
  • Smaller community and fewer third-party apps
  • Pricing is not cheaper than Shopify at the mid tier
At a glance

Shopify alternatives compared.

Shopify alternatives compared on price, free domain, GST and UPI, and best fit
PlatformPrice (approx., Oct 2026)Free domainGST invoice / UPIBest for
WooCommerceFree + hosting ~₹149–₹299/moDepends on hostVia plugins; full UPI and CODSerious stores on a budget
Dukaan~₹552/mo + gateway feesNo, paid add-onUPI and COD built in; GST-ready invoicesSocial sellers
InstamojoFree tier; paid ~₹300–₹800/moNoINR billing; UPI nativeSolo sellers and creators
Wix eCommerceAbove ~₹1,350/moYear one on annual plansINR billing; UPI via gatewayDesign-led small catalogues
Neweb₹249/mo flatYes, every planGST invoice; UPI QR and billingService businesses, small shops
Hostinger~₹149–₹299/mo on prepayYear one on yearly plansINR + GST invoice; limited gatewaysCheapest simple store
Zoho Commerce~₹1,000–₹2,500/moNoINR + GST; Zoho Books linkZoho ecosystem users

Approximate rupee pricing as of October 2026; confirm on each vendor's site.

Moving

How to migrate from Shopify.

1

Export products, customers and orders as CSV

Shopify exports products (with variants, images as URLs, SKUs and HSN values if you stored them in metafields), customers and orders from the admin as CSV files. Download all three, then save your theme as a zip from Online Store so you have a reference for layouts and copy. Export blog posts separately; they are not in the product file.

2

Free the domain

If Shopify registered your domain, open Settings, Domains, unlock it and request the transfer authorisation code; the transfer takes five to seven days. If the domain sits at GoDaddy, BigRock or another registrar, leave it there and plan a DNS change on launch day. Lower the TTL a day ahead so the switch propagates quickly.

3

Rebuild and redirect every product URL

Shopify paths look like /products/handle and /collections/name. Import the CSV into WooCommerce or your new store, then map each old path to its new one and load the list as 301 redirects. Keep product handles identical where you can; it halves the redirect work and protects Google Shopping listings.

4

Reconnect payments, shipping and Google

Set up Razorpay or Cashfree on the new store before launch, re-create COD rules and shipping zones, and connect Shiprocket or Delhivery. Submit the new sitemap in Search Console, update Merchant Center feeds, change the website link on your Google Business Profile, then close Shopify after a month of parallel running.

FAQ

Shopify alternatives questions

What is the cheapest Shopify alternative in India?

For a real store, WooCommerce on Indian shared hosting is cheapest at roughly ₹149 to ₹299 a month plus domain, with no platform transaction fee. Dukaan at about ₹552 a month is the cheapest hosted store with UPI and COD ready. If you mostly need a presence plus UPI payments rather than a catalogue, Neweb at ₹249 a month costs less than any of them.

Which Shopify alternative has the best UPI and COD support?

Dukaan and WooCommerce. Dukaan ships with UPI checkout and cash on delivery enabled, and WooCommerce gets the same through free Razorpay, PayU, Cashfree or PhonePe plugins plus a built-in COD option. Instamojo is strong on UPI for solo sellers. Our guide on how to choose a payment gateway in India covers fees and settlement times.

Can I export my Shopify store?

Yes, more completely than most builders. Products, customers, orders and gift cards export as CSV, blog posts export through the admin, and your theme downloads as a zip. What does not transfer is app data and checkout settings, so discounts, shipping rules and abandoned-cart flows must be rebuilt on the new platform.

Do these alternatives issue GST invoices?

WooCommerce hosting from Indian hosts, Dukaan, Instamojo, Zoho Commerce, Hostinger and Neweb all bill in INR and issue GST invoices against your GSTIN. Wix bills Indian accounts in INR but confirm the invoice format before paying. Shopify itself also bills Indian merchants in INR, so the move is about cost, not compliance.

Will I lose Google rankings or Shopping listings if I leave Shopify?

Not if you redirect carefully. Keep the domain, 301 every /products and /collections URL to its replacement, keep titles and descriptions close to the originals, and resubmit the product feed in Merchant Center. Expect two to four weeks of small movement; stores on a faster host usually recover to the same or better positions.

Is Shopify worth it for a small Indian seller?

If you ship more than a few hundred orders a month and value a checkout that never breaks, usually yes; the fee is small against that volume. Under about fifty orders a month, the ₹2,000 subscription plus app fees and gateway surcharges often exceed what a WooCommerce or Dukaan store would cost, which is why most switches happen at that size.

Keep reading

Related pages.

↗

Neweb vs Shopify

Feature-by-feature: price, free domain, Google Business, SEO and support.
↗

Best website builder in India (2026)

Nine builders compared on rupee pricing, free domains, GST billing and UPI.
↗

How to choose a payment gateway in India

Razorpay, PayU, Cashfree and PhonePe compared on fees, UPI and settlement.
↗

COD vs prepaid orders

Reducing returns and fake orders when you offer cash on delivery.
↗

Wix vs Shopify in India

Head-to-head on pricing, UPI, SEO, speed and support for Indian businesses.
↗

Shopify vs Dukaan in India

Head-to-head on pricing, UPI, SEO, speed and support for Indian businesses.
↗

WordPress vs Shopify in India

Head-to-head on pricing, UPI, SEO, speed and support for Indian businesses.

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