Neweb / Solutions / Dentists

Dental clinic websites — from first search to first visit.

A dental clinic website that lists your dentists with registration numbers, explains treatments plainly, takes appointment requests on WhatsApp and ranks for "dentist near me", while staying inside the dental code of ethics. ₹249 a month.

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Dentists and registrations

Each dentist with degree, speciality, state dental council registration and languages. Patients check qualifications; the page makes the check instant.

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Treatments without hype

Root canal, implants, braces, aligners, whitening, described plainly with what to expect and a fee range where you choose to publish one. No "painless guaranteed" claims that ethics rules frown on.

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Appointment requests on WhatsApp

Patient name, dentist, preferred slot, pre-filled. Reception confirms. For emergencies, a sticky call button with your emergency hours.

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Local SEO for dental searches

Dentist schema, synced Google Business hours, treatment pages that rank for "root canal cost city" and a reviews flow that compounds.

What's included

Every plan, fully tuned.

Website
Industry-specific template, 140+ blocks, sub-1s loads.
Free domain
.com/.in/.shop/.co registered in your name, pointed at your site in under a minute.
Google Business
Claimed, verified, synced to your site. Photos, hours, services always consistent.
SEO autopilot
Schema for your vertical, multilingual where relevant, tuned weekly.
Newsletter
Weekly updates to your customer base. DKIM/SPF monitoring included.
Dentists playbook · 01

The rules first: what a dentist may publish

Dentists in India are bound by the Dentists (Code of Ethics) Regulations, issued by the Dental Council of India, and the National Dental Commission Act, 2023 is in the process of replacing the Council with a Commission; until new regulations are notified, the existing code continues to apply. The code restricts advertising and solicitation. In practice, a dental clinic website is allowed and common, but it should be informational: who the dentists are, their qualifications and registrations, what treatments the clinic offers, timings, location and how to book. What it should avoid is anything that reads as an advertisement promising results: "painless", "guaranteed smile", "best dentist in the city", discount offers, before-and-after images presented as promises, and testimonials that make clinical claims.

Neweb writes dental sites in that register from the start. Treatment pages describe the procedure, when it is recommended, what the visit involves and what aftercare looks like, which is both compliant and what a nervous patient actually wants to read. Fee ranges can be shown or withheld per treatment. Patient reviews come from Google rather than being curated on the site, which keeps them honest and keeps you out of the testimonial grey zone. If your state dental council has issued specific guidance on websites, it takes precedence; check it before launch and again when the Commission's rules are notified.

12
Treatment page templates
1 reply
To confirm a WhatsApp request
3-pack
The Maps result that brings patients
0
"Painless guaranteed" claims
Dentists playbook · 02

Dentist profiles: the page patients read first

Patients choose a dentist, not a clinic. The profile page carries the dentist's name, BDS or MDS and the specialisation (endodontist, orthodontist, periodontist, prosthodontist, paediatric dentist), the state dental council registration number, years in practice, languages spoken and the days they sit. Showing the registration number is a quiet signal of legitimacy that distinguishes a registered clinic from the many unqualified practitioners patients worry about. Neweb's profile block has fields for each of these and a booking button that pre-fills the dentist's name in the WhatsApp request.

For multi-dentist clinics, the profiles feed a timetable: which dentist sits on which day, so that a patient looking for an orthodontist knows to book Tuesday or Saturday. The timetable also drives the hero's "available today" line and the Google Business Profile hours, all from one dashboard entry. When a dentist is on leave, a dated notice strip handles it without editing three places.

Patients arrive having read the root canal page. The first visit is calmer and the fee conversation is already done.
SM
Smile Dental Care
Dental clinic, Velachery, Chennai
Dentists playbook · 03

Treatment pages that answer the real questions

People search dental problems in specific, anxious terms: "root canal cost in Pune", "wisdom tooth removal pain", "invisible braces price", "dental implant procedure", "child dentist near me". Each of those deserves a page, and each page should answer the question the search implies. A root canal page explains when it is needed, how many visits, what the visit feels like, the crown afterwards, and a fee range if you publish one. An aligners page explains the difference between fixed braces and clear aligners, typical duration, and that a consultation comes first.

Neweb ships a treatment page template for the twelve most common dental procedures, written in plain language, and lets you adjust wording, fees and photos from the dashboard. The pages carry MedicalProcedure and Dentist schema so Google understands them, and link to each other and to the booking flow. Over six to twelve months, these are the pages that rank for treatment plus city queries and bring in patients who have already read what to expect, which makes the first visit calmer for everyone.

Dentists playbook · 04

Appointments, emergencies and the WhatsApp flow

A dental appointment request needs four things: patient name, dentist or treatment, preferred day and time, and a phone number. The WhatsApp button on every page opens a chat with those pre-filled as prompts, so the message your reception receives is structured and confirmable in one reply. A short form alternative is included for patients who prefer not to use WhatsApp, and both say "request" rather than "book", because the confirmation comes from the clinic and this avoids double bookings. Live slot booking with a calendar is available on the Growth plan for clinics that run on it.

Dental emergencies are a distinct search: "emergency dentist near me", "tooth pain dentist open now". The site handles this with a sticky call button on mobile that shows your emergency hours, and a short emergency page that explains what you can see same-day and what to do while waiting. Being honest about emergency capacity builds more trust than claiming 24-hour care you do not offer.

Dentists playbook · 05

Local SEO for dentists: the Maps pack and reviews

Most new dental patients come from the Google Maps pack, the three listings that appear for "dentist near me". Winning that spot depends on the Business Profile, which Neweb claims, verifies and keeps in sync with the site: same name, address, phone, hours, categories and services everywhere. The website reinforces it with Dentist schema, locality mentions, fast loading and the treatment pages. Photos of the clinic, the chairs and the team, uploaded monthly from a phone, keep the profile active.

Reviews are the deciding factor between two clinics with the same qualifications. A review request sent on WhatsApp after the visit, with a direct link to your Google review form, is the method that works. Neweb includes the flow and shows your latest reviews on the site. Because the code of ethics discourages soliciting testimonials that make clinical claims, keep the request neutral ("if you would like to share your experience") and let patients say what they want. Replies to reviews, including the critical ones, are read by prospective patients and count.

Dentists playbook · 06

Fees, insurance, GST and the practical footer

Whether to publish fees is a judgement call. Many dental clinics publish ranges for common procedures because patients compare and because a published range reduces the fee argument in the chair. Others publish only consultation fees. Neweb supports either, per treatment. Health insurance in India covers dental treatment only in limited cases, usually accident-related, and clinics that accept cashless or reimbursement claims should say so on a short insurance page, since patients ask.

Healthcare services by a clinical establishment are exempt from GST, but cosmetic procedures may not be, and clinic registration under the state Clinical Establishments Act applies in many states. The footer carries your clinic registration where applicable, your GSTIN if you have one, hours, the Maps pin, a privacy policy generated for a clinic, and a line stating that the site does not provide emergency care with the number to call instead. It is the least glamorous part of the site and the one that keeps you out of trouble.

FAQ

Dentists questions

Is a dentist allowed to have a website in India?

Yes. The Dentists (Code of Ethics) Regulations restrict advertising and solicitation, not having a website. A compliant site is informational: dentists, qualifications, registration numbers, treatments explained plainly, timings, location and how to request an appointment. Avoid superlatives, guaranteed results, discount offers and testimonials with clinical claims. Check your state dental council's guidance and watch for new regulations under the National Dental Commission Act, 2023.

Should a dental clinic publish treatment fees?

It is your call, and Neweb supports both. Many clinics publish ranges for common procedures such as root canal, implants and aligners because patients compare and a published range reduces fee disputes. Others publish only the consultation fee. Presenting fees as information rather than as an offer keeps the page inside the ethics code.

How do patients book appointments through the site?

A WhatsApp button on every page opens a chat with prompts for patient name, dentist or treatment, and preferred slot; reception confirms with one reply. A short form is available as an alternative. Live calendar booking is on the Growth plan. For emergencies, a sticky call button shows your emergency hours.

How much does a dental clinic website cost on Neweb?

₹249 a month on the Starter plan, including the website, a free domain for the first year, hosting, SSL, Google Business Profile setup and sync, treatment page templates, SEO and the review request flow. Multi-branch clinics use the Growth plan at ₹1,299 a month for per-branch pages and profiles.

Can I show before-and-after photos?

With patient consent, and carefully. The ethics code treats images presented as promises of results as advertising. Neweb recommends using clinical photos on treatment pages to explain the procedure rather than in a promotional gallery, and never with claims like "guaranteed". If your state council has a specific position, follow it.

Will my clinic show up for "dentist near me"?

That search is answered mainly by the Google Maps pack, which depends on your Business Profile. Neweb claims and verifies the profile, keeps it synced with the site, adds Dentist schema and treatment pages, and runs a review request flow. Clinics that keep hours accurate, add photos monthly and reply to reviews typically move into the pack within a few months.

Does the site support Hindi, Tamil or other languages?

Yes. One click publishes each language as a separately indexed version, which matters because many patients search in their own language, particularly for family members. A Chennai clinic typically runs Tamil and English; a Delhi clinic Hindi and English.

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