Neweb / Free tools / Logo Maker

Logo Maker.

Type your business name, pick a colour, font style and icon. Download a clean SVG and PNG. No watermark, no signup. Built for small Indian businesses on a budget.

SVG is vector, PNG is rasterised at 1200 px. Tweak in Figma or Canva later if you want details.

Sample output

What you'll get.

A real example of what this tool produces. Run it above with your own inputs.

Modern sans plus hexagon icon
Clean geometric wordmark in Inter, paired with a flat hexagon glyph. Reads well on signage and favicons.
Italic serif wordmark
Elegant italic serif name, no icon. Suits a bakery, boutique or studio that wants a refined feel.
Mono plus star glyph
Monospace lettering with a small star mark. A technical, contemporary look for a service or tech brand.
This tool renders your logo live as SVG and PNG you can download. The presets above show the styles it produces.

A logo is the smallest possible signal of who you are. It goes on the shopfront, the visiting card, the bill book, the bag, the social profile, the website header, and the customer-facing email. Most small businesses pay between Rs 5,000 and Rs 50,000 for a designer to do it. Most small businesses also wait two to four weeks for the designer to deliver. For a brand-new shop that needs to open tomorrow, this tool generates a clean wordmark you can use today, then upgrade later when you have the time and the budget.

The tool runs entirely in your browser. You pick a font style, a brand colour, an icon glyph, and a layout. We render an SVG (vector, scales infinitely) and a PNG (1200 by 400 pixels, ready for social media headers). Nothing leaves your machine. There is no watermark. You can use the output commercially today and replace it with a custom logo when you are ready.

How to use the logo maker

  1. Type your business name. Keep it short. Three or four words at most.

  2. Add a tagline if you have one. Keep it under 50 characters so it fits cleanly under the name.

  3. Pick a brand colour. The colour applies to the icon only; the name stays in our ink black for contrast. Start with a deep blue or maroon if you are not sure.

  4. Pick a font style. Modern sans for tech and services, italic serif for boutique and food, mono for engineering and developer tools, classic serif for law and finance.

  5. Pick an icon glyph from the dropdown. We use Unicode shape characters which render the same on every device, so your logo looks identical on iOS, Android, Windows and print.

  6. Pick a layout: icon + name on one line, stacked vertical for a square profile, or wordmark only.

  7. Click Render logo to preview, then Download SVG for vector use and Download PNG for social media and email.

Why this matters for your business

Three reasons a basic logo today beats a perfect logo in three months.

Customers expect a logo. A blank brand on Google, Instagram, or your Google Business Profile reads as new and untested, even when you have been open for years. A clean logo, even a simple wordmark, instantly raises perceived credibility. Conversion data from small business landing pages consistently shows a 10 to 20 percent lift the day a logo appears, separate from any actual brand work.

Speed matters more than perfection. Most logo design sprints end with a wordmark that looks 80 percent like the one a tool would have generated for free. The remaining 20 percent of polish costs three weeks and a designer fee. If you are still figuring out your brand voice, your customers, and your product, spending that time and budget on a logo is the wrong priority. Ship the wordmark, learn from real customers, redesign in six months.

Vector beats raster. The SVG we output scales from a 16 by 16 favicon to a 6 metre signboard without pixelation. The PNG handles every social media and print case for the first year of your business. Both are royalty-free for commercial use. If a designer eventually hands you a "more refined" logo, you have not wasted money waiting for it.

Tips for better results

  • Use one font, not two. Pairing fonts is a designer skill. A single clean wordmark is harder to get wrong.
  • Use one colour, not three. A single accent colour against ink black or off-white is the safest start for any small business.
  • Test the logo on a phone first. Most customers see it on a phone, not a desktop.
  • Test the logo on a print receipt. If the icon disappears at 1 cm tall, simplify.
  • Do not over-design before you launch. A simple wordmark with one icon glyph is enough for the first year.
  • Hold on to the SVG file. It is the only future-proof version of your logo.
  • Avoid trendy effects like gradients, drop shadows, and 3D extrusions. They look good for a year and tired for ten.

Example

A real-world walkthrough

A founder opens a bookkeeping service in Surat. She types name "Sahaj Books", tagline "Bookkeeping for small businesses", colour deep navy, font Modern sans, icon Hexagon, layout horizontal. The tool renders a clean wordmark with a navy hexagon next to "Sahaj Books" in dark grey, and the tagline in a muted grey underneath.

She downloads the SVG (for the website and printed letterheads) and the PNG (for Instagram, WhatsApp, and Google Business). Total time: under two minutes. Total cost: zero. Six months later, after she has 40 paying customers and a clearer brand voice, she hires a designer in Pune to evolve the look. The original Sahaj Books wordmark gets retired without regret, and the cost-of-waiting is exactly nothing.

Frequently asked questions

Can I use this logo commercially?

Yes, the logo you download is yours to use commercially with no attribution and no watermark. The fonts we render with are open-source web fonts, namely Inter, Instrument Serif and JetBrains Mono, plus a standard system serif, all of which are licensed for commercial use. The icon options are Unicode glyphs, which are platform-rendered shapes rather than copyrighted artwork, so they carry no licensing strings. That means you can put the SVG and PNG on your signboard, your packaging, your GST invoices, your Instagram profile, your delivery bags and your business cards without owing anyone a fee. The one thing this tool does not do is clear your business name as a trademark; the artwork is free of licensing issues, but whether the name itself is yours to own is a separate question you should settle with an IP India trademark search. For most early-stage Indian shops, this wordmark is more than enough to launch with confidence.

Will my logo look the same on every device?

Yes, with one detail worth understanding. The downloaded SVG renders identically anywhere SVG is supported, which today means every modern browser, every major design tool, and every print driver, because vectors are mathematical shapes rather than fixed pixels. The downloaded PNG is rasterised at 1200 by 400 pixels with anti-aliasing baked in, so it looks crisp on screens, social media and small print up to A4. The one nuance is the icon glyph in the live preview, which uses the web fonts loaded on this page; if you embed the wordmark inside your own website or app, ship those same web fonts so the glyph renders exactly as you saw it here. For everyday use, just download both files: reach for the PNG when a platform wants a flat image, such as a WhatsApp display picture or a Google Business logo slot, and reach for the SVG whenever something will be printed large or edited later.

Can I edit the logo later in Figma or Canva?

Yes, the SVG is fully editable and opens cleanly in Figma, Adobe Illustrator, Affinity Designer, Inkscape and Canva Pro. Because we export real vector structure rather than a flattened image, each element, the icon, the business name and the tagline, is a separate node you can select individually, so you can change the colour, swap the font, nudge the spacing or resize any piece without touching the others. That makes the wordmark a genuine starting point rather than a locked picture: you might generate it here in two minutes, then open it in Canva to drop your brand colour onto the icon, or hand the SVG to a freelance designer who refines it into something more bespoke. A practical tip is to keep the original SVG safe as your master file and only export PNGs from it when a platform needs a flat image, so you always have the editable source to come back to as your brand evolves.

Why are the icon options limited to Unicode glyphs?

The icons are limited to Unicode glyphs to keep the tool fully client-side, instantly free, and clear of any licensing tangle. Because Unicode glyphs are standard characters rather than proprietary artwork, they render the same way on every platform, embed cleanly into both the SVG and the PNG, and never raise the copyright questions that a library of designed icons would. It also means nothing has to be sent to a server: the whole logo is assembled right in your browser, which is faster and more private. The trade-off is that you do not get an intricate custom emblem, only clean, universal symbols paired with your wordmark, which is exactly what most new businesses need to launch. If you outgrow a glyph and want a distinctive custom mark, hand this wordmark to a designer as a brief; in the meantime it keeps your launch unblocked and your costs at zero.

How big should I print the logo?

It depends on which file you use, and the rule is simple: PNG for digital and small print, SVG for anything large. The downloaded PNG is 1200 by 400 pixels, which is plenty for screens, social media profiles, email signatures and small print up to roughly A4 size, such as a letterhead or a menu card. For anything bigger, a shop signboard, a hoarding, a banner at a Diwali stall, a vehicle wrap, or a backlit board, use the SVG, because it is a vector and scales to any dimension without ever going blurry or pixelated. A common mistake is enlarging the PNG in a print shop and ending up with jagged edges on the big sign; handing the printer the SVG avoids that entirely. Keep both files: send the SVG to your signboard vendor and the printer for large jobs, and use the PNG for everyday digital placements where a flat image is all the platform accepts.

Can I use the logo as my favicon?

Yes, but a wide wordmark squashed into a tiny square favicon looks cramped, so generate a square version first. The simplest route is to choose the Stacked vertical layout here, which keeps the icon and name in a more compact, square-friendly shape, and download that as a PNG. Then pass that PNG into our Favicon Generator, which produces the full set of sizes browsers and devices expect: 16 by 16 and 32 by 32 for browser tabs, 48 by 48 for the Windows taskbar, 192 by 192 for the Android home screen, and 512 by 512 for the PWA splash screen. For the cleanest result, many brands keep a separate icon-only mark, just the glyph or an initial, purely for favicons and app icons, and reserve the full wordmark for signboards and headers. That way your tiny tab icon stays legible at 16 pixels while your big logo keeps its full name.

Is my logo trademarkable?

It depends on how distinctive it is. A simple wordmark set in a standard font usually does not qualify for strong trademark protection in India on its own, because the law looks for distinctive character and a plain rendering of a common word lacks it. A unique, original icon or a stylised mark stands a much better chance of being protected. That does not mean this logo is useless legally: you can still register the underlying business name as a word mark if the name itself is distinctive, and a word mark protects the name regardless of font. The practical path for a new business is to launch with this clean wordmark, build recognition, and then in your second year, once you understand your brand and category, commission a custom designed mark and file for trademark protection on the combination. Always run a free IP India trademark search at ipindiaonline.gov.in in your class before you invest heavily in any mark.

What if I want a more elaborate logo?

Treat this wordmark as a solid placeholder and a ready-made brief for a designer rather than the ceiling of what you can have. Because you download an editable SVG, you can hand it straight to a freelance designer along with your business story, your colour choices and a sense of the feeling you want, which gives them a concrete starting point and usually a faster, cheaper turnaround than briefing from scratch. Most freelance logo designers in India charge somewhere between Rs 5,000 and Rs 25,000 for a custom mark, depending on experience and the number of revisions, and good ones are easy to find on Behance, Dribbble or local design communities. The key advantage of starting here is that your launch is never blocked waiting for a designer: you can open the shop, print the signboard and go live with this clean wordmark today, then upgrade to the elaborate version later without any downtime, swapping the files as your budget allows.

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