Logo Maker.
Type your business name, pick a colour, font style and icon. Download a clean SVG and PNG. No watermark, no signup. Built for small Indian businesses on a budget.
SVG is vector, PNG is rasterised at 1200 px. Tweak in Figma or Canva later if you want details.
A logo is the smallest possible signal of who you are. It goes on the shopfront, the visiting card, the bill book, the bag, the social profile, the website header, and the customer-facing email. Most small businesses pay between Rs 5,000 and Rs 50,000 for a designer to do it. Most small businesses also wait two to four weeks for the designer to deliver. For a brand-new shop that needs to open tomorrow, this tool generates a clean wordmark you can use today, then upgrade later when you have the time and the budget.
The tool runs entirely in your browser. You pick a font style, a brand colour, an icon glyph, and a layout. We render an SVG (vector, scales infinitely) and a PNG (1200 by 400 pixels, ready for social media headers). Nothing leaves your machine. There is no watermark. You can use the output commercially today and replace it with a custom logo when you are ready.
How to use the logo maker
Type your business name. Keep it short. Three or four words at most.
Add a tagline if you have one. Keep it under 50 characters so it fits cleanly under the name.
Pick a brand colour. The colour applies to the icon only; the name stays in our ink black for contrast. Start with a deep blue or maroon if you are not sure.
Pick a font style. Modern sans for tech and services, italic serif for boutique and food, mono for engineering and developer tools, classic serif for law and finance.
Pick an icon glyph from the dropdown. We use Unicode shape characters which render the same on every device, so your logo looks identical on iOS, Android, Windows and print.
Pick a layout: icon + name on one line, stacked vertical for a square profile, or wordmark only.
Click Render logo to preview, then Download SVG for vector use and Download PNG for social media and email.
Why this matters for your business
Three reasons a basic logo today beats a perfect logo in three months.
Customers expect a logo. A blank brand on Google, Instagram, or your Google Business Profile reads as new and untested, even when you have been open for years. A clean logo, even a simple wordmark, instantly raises perceived credibility. Conversion data from small business landing pages consistently shows a 10 to 20 percent lift the day a logo appears, separate from any actual brand work.
Speed matters more than perfection. Most logo design sprints end with a wordmark that looks 80 percent like the one a tool would have generated for free. The remaining 20 percent of polish costs three weeks and a designer fee. If you are still figuring out your brand voice, your customers, and your product, spending that time and budget on a logo is the wrong priority. Ship the wordmark, learn from real customers, redesign in six months.
Vector beats raster. The SVG we output scales from a 16 by 16 favicon to a 6 metre signboard without pixelation. The PNG handles every social media and print case for the first year of your business. Both are royalty-free for commercial use. If a designer eventually hands you a "more refined" logo, you have not wasted money waiting for it.
Tips for better results
- Use one font, not two. Pairing fonts is a designer skill. A single clean wordmark is harder to get wrong.
- Use one colour, not three. A single accent colour against ink black or off-white is the safest start for any small business.
- Test the logo on a phone first. Most customers see it on a phone, not a desktop.
- Test the logo on a print receipt. If the icon disappears at 1 cm tall, simplify.
- Do not over-design before you launch. A simple wordmark with one icon glyph is enough for the first year.
- Hold on to the SVG file. It is the only future-proof version of your logo.
- Avoid trendy effects like gradients, drop shadows, and 3D extrusions. They look good for a year and tired for ten.
Example
A real-world walkthrough
A founder opens a bookkeeping service in Surat. She types name "Sahaj Books", tagline "Bookkeeping for small businesses", colour deep navy, font Modern sans, icon Hexagon, layout horizontal. The tool renders a clean wordmark with a navy hexagon next to "Sahaj Books" in dark grey, and the tagline in a muted grey underneath.
She downloads the SVG (for the website and printed letterheads) and the PNG (for Instagram, WhatsApp, and Google Business). Total time: under two minutes. Total cost: zero. Six months later, after she has 40 paying customers and a clearer brand voice, she hires a designer in Pune to evolve the look. The original Sahaj Books wordmark gets retired without regret, and the cost-of-waiting is exactly nothing.
Frequently asked questions
Can I use this logo commercially?
Yes. The fonts we render with are open-source web fonts (Inter, Instrument Serif, JetBrains Mono, plus the system serif). The Unicode glyphs are platform-rendered shapes, not copyrighted artwork. The SVG and PNG you download are yours to use on signboards, packaging, social media, and merchandise without attribution.
Will my logo look the same on every device?
The downloaded SVG renders identically anywhere SVG is supported, which is every modern browser, design tool, and printer driver. The downloaded PNG is rasterised at 1200 by 400 pixels with anti-aliasing baked in. The icon glyph in the preview uses the web fonts loaded on this page; in your own product you should ship the same web fonts to guarantee identical rendering.
Can I edit the logo later in Figma or Canva?
Yes. The SVG opens in Figma, Adobe Illustrator, Affinity Designer, Inkscape, and Canva Pro. Each element (icon, name, tagline) is a separate text node, so you can edit colour, font and position individually.
Why are the icon options limited to Unicode glyphs?
To stay fully client-side and free of vendor lock-in. Unicode glyphs render identically on every platform, embed cleanly in SVG and PNG, and never run into licensing issues. If you outgrow them, hire a designer for a custom icon.
How big should I print the logo?
The PNG is 1200 by 400 pixels, which is good for digital and small print up to A4. For signboards, billboards, or vehicle wraps, use the SVG. Vector scales without quality loss to any size.
Can I use the logo as my favicon?
Yes, but you should generate a square version (use the Stacked vertical layout). Then use our Favicon Generator on the resulting PNG to make the 16 by 16, 32 by 32, 192 by 192 and 512 by 512 icons.
Is my logo trademarkable?
A simple wordmark in a standard font usually does not qualify for trademark protection in India because it lacks "distinctive character". A unique icon design does. For full trademark protection, plan a custom designed mark in your second year, after you understand your brand better.
What if I want a more elaborate logo?
Use this as a starting point, hand it to a designer along with your business brief. Most freelance designers in India charge between Rs 5,000 and Rs 25,000 for a custom logo. Use the wordmark in the meantime so your launch is not blocked.
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