Google Review Link Generator.
Paste your Google Place ID (or an existing review URL) and this tool builds the direct link that opens the five-star review box for your business, plus a QR code to print and a short message to send customers.
Find your Place ID with Google's Place ID Finder: search your business name and copy the ID that starts with letters such as ChIJ or Ei.
The link format https://search.google.com/local/writereview?placeid=YOUR_ID is Google's own; it opens the review dialog for the matching Business Profile. Everything runs in your browser. The QR is drawn with the open-source qrcode-generator library.
Google Review Link Generator is a free online tool from Neweb (neweb.ai) for small businesses, with no sign-up. Paste your Google Place ID (or an existing review URL) and this tool builds the direct link that opens the five-star review box for your business, plus a QR code to print and a short message to send customers.
| Cost | Free, no account, no watermark |
|---|---|
| Built for | small businesses, freelancers and sole proprietors |
| Made by | Neweb, the AI website builder and online presence manager (free plan; paid plans from $9/month billed yearly) |
Facts checked October 2026.
What you'll get.
A real example of what this tool produces. Run it above with your own inputs.
Google reviews are the single most visible trust signal for a local business anywhere in the world. The star rating appears in Maps, in the local pack above the organic results and increasingly in AI-generated answers. Yet most customers who are happy to leave a review never do, because finding the right button takes four taps and a search. A direct review link removes the friction: one tap opens the review box for your business with the stars ready to select.
This generator builds that link from your Google Place ID using Google's own URL format, then goes two steps further. It renders a QR code you can print on receipts, table cards, packaging and the counter, and it drafts a short, polite message you can paste into a text, WhatsApp or email after a sale. Everything runs in your browser; nothing is sent to Neweb.
It works for any business with a Google Business Profile, whether a cafe in Melbourne, a dentist in Toronto, a salon in Manchester or a tailor in Jaipur. The tool is free and comes from Neweb, the AI website builder and online presence manager for small businesses (free plan, paid plans from $9/month billed yearly, $19 month-to-month), which also manages your Google Business Profile alongside your website.
How to use the google review link generator
Find your Place ID: open Google's Place ID Finder (linked below the tool), search your business name and address, and copy the ID shown on the map marker. It usually begins with letters such as ChIJ.
Paste the ID into the first field. If you already have a review URL containing
placeid=, paste the whole URL and the tool extracts the ID.Type your business name so the request message reads naturally, then click Generate link.
Click Copy link to use it in email signatures, receipts and your website, Open link to test it, and Download QR (PNG) to print it.
Copy the request message and send it after each completed job or purchase, ideally within a day while the experience is fresh.
Why this matters for your business
Reviews drive local ranking and clicks. Review count, rating and recency are among the strongest local ranking factors Google acknowledges, and a 4.6-star listing with 120 recent reviews wins the tap over a 4.2 with 15. A direct link is the cheapest way to lift all three.
Asking works; making it easy works better. Businesses that ask every customer and give them a one-tap route typically see several times the review rate of businesses that merely hope. A QR at the till or on the invoice turns a verbal request into an action.
AI answers quote your reviews. ChatGPT, Perplexity and Google's AI Overviews summarise what reviewers say when someone asks for the best plumber or cafe nearby. Fresh, specific reviews give those systems something accurate to say about you.
Tips for better results
- Ask at the moment of satisfaction: when the job is signed off, the meal is finished or the order is delivered. Send the link the same day.
- Print the QR at least 3 cm wide with a one-line prompt such as "Enjoyed your visit? Leave us a Google review".
- Put the link in your email signature, on invoices and receipts, and on your website's thank-you page. The email signature generator has a spot for it.
- Never offer money, discounts or gifts for reviews, and do not ask only happy customers while steering unhappy ones away (review gating); both breach Google's policies and can get reviews removed.
- Reply to every review, good or bad, within a few days. Replies are visible to future customers and signal an active business.
- If you have several locations, generate one link and QR per Place ID so reviews land on the right profile.
Example
A real-world walkthrough
Harbor Lane Studio in Bristol has 14 Google reviews after three years, though clients often say thank you by email. The owner looks up the studio's Place ID, generates the link and adds it to the project hand-off email template with the suggested message, slightly reworded. She also prints the QR on the back of her business cards.
Over the next quarter, eleven of sixteen completed projects leave a review, most within 48 hours of the hand-off email. The studio's rating moves from 4.7 to 4.8 and it appears in the local pack for "web designer Bristol" for the first time.
Frequently asked questions
What is a Google Place ID and where do I find it?
A Place ID is a unique text identifier Google assigns to every place in its database, including businesses with a Business Profile. It usually starts with letters such as ChIJ and is 27 or more characters long. The simplest way to find yours is Google's Place ID Finder on the Maps Platform documentation site, linked under the tool: search your business name and address and copy the ID from the marker. You can also find it in the Business Profile URL in some views or through the Places API.
Is the generated review link official?
Yes. The format https://search.google.com/local/writereview?placeid=YOUR_ID is published by Google as the way to link directly to the review dialog for a place. Google Business Profile also offers a short link in the "Ask for reviews" section (a g.page/r/... address) that does the same job; either works. The tool simply assembles the long form from your Place ID and encodes it correctly.
Does the link work on phones and desktops?
Yes. On a phone it opens the Google Maps app or the mobile web view with the review box ready; on a desktop it opens the review dialog in the browser. The customer must be signed in to a Google account to post a review, and Google will prompt them to sign in if they are not. The QR code encodes the same link, so scanning it with a phone camera has the same result.
Can I ask customers for reviews, and can I offer an incentive?
You can and should ask; Google encourages businesses to request reviews and provides the link for that purpose. You cannot offer money, discounts, gifts or entry into a prize draw in exchange for reviews, and you must not selectively ask only customers you expect to be positive while filtering out others. Both practices breach Google's review policies and consumer-protection rules in the UK, EU, US and Australia, and can result in reviews being removed or the profile suspended.
Why does the QR code not appear?
The QR is drawn with a small open-source library loaded from a content delivery network when you click Generate. If you are offline or the network blocks the CDN, the QR cannot render, but the review link itself is still generated and works. Reconnect and click Generate again, or paste the link into the QR code generator once you are online.
Does this work outside the United States?
Yes. Google Business Profile, Place IDs and the writereview link work the same way in every country where Google Maps lists businesses, including the UK, Canada, Australia, New Zealand, Ireland, Singapore, the UAE, South Africa, Nigeria, Kenya, the Philippines, Malaysia and India. The review dialog appears in the customer's own language settings. The only regional difference is which review and consumer rules apply to incentives and gating.
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